Strategy: Success starts with your mouth.

Print ads.


Crest will search for great white smiles and feature them on
their Instagram page with a stamp of approval.


 Posts will be used to congratulate people on their smiles and career endeavors.


Travel-sized Crest Pro Health Mouthwash will be placed inside placement agencies for candidates to complete their success..

Inside the restrooms of different businesses.

Copywriter: Conrad Kissel